Business Details
Advocating for Universal $10aDay Child Care in BC
We are a coalition-driven initiative dedicated to transforming British Columbia's child care landscape through systemic advocacy and community engagement. Since 2018, our campaign has spearheaded efforts to establish a universal $10aDay child care system, focusing on three pillars: affordable fees, expanded licensed spaces, and fair compensation for early childhood educators. Our collaborative approach involves policy development, public education, and grassroots mobilization to address systemic inequities in child care access.By anchoring our work in Indigenous rights and reconciliation, we advocate for a child care system that supports families, strengthens the economy, and recognizes educators as vital professionals. Our achievements include reducing fees by up to $900/month for some families and securing 15,246 $10aDay spaces, though we continue pushing for accelerated progress to meet BC's unmet needs.
Services
Child Care Advocacy
Policy Development
Public Education Campaigns
Community Mobilization
Systemic Reform Consulting
Highlights and features
- We pioneered BC's $10aDay child care system, securing 15,246 affordable spaces
- Our policy framework guides provincial child care expansion efforts
- Coalition-led advocacy ensures educator compensation remains central to reforms
- We combine grassroots mobilization with evidence-based policy recommendations
- Our work prioritizes Indigenous rights and reconciliation in child care planning
What people say
Life-changing affordability
Policy leadership
Community impact
Services
Child Care Advocacy
We drive systemic change through targeted advocacy campaigns that shape British Columbia's child care policies. Our efforts focus on reducing parent fees, expanding licensed spaces, and ensuring fair compensation for educators. By mobilizing public support and engaging policymakers, we create momentum for lasting reforms.
Public Education
Our educational initiatives inform families and stakeholders about child care rights and policy developments. Through workshops, publications, and digital resources, we demystify the child care system and empower communities to advocate for their needs effectively.
Coalition Building
We unite diverse stakeholders through strategic coalition-building that amplifies collective voices. By connecting educators, parents, and organizations, we create powerful advocacy networks that drive policy implementation and monitor government commitments.
Policy Development
Our policy experts design comprehensive frameworks for universal child care systems. We develop actionable roadmaps that address affordability, accessibility, and workforce sustainability while incorporating Indigenous perspectives and reconciliation principles.
Grassroots Engagement
We empower individuals to become effective advocates through grassroots engagement tools. Our approach includes petition campaigns, MLA outreach programs, and volunteer networks that translate public support into policy change.
People
Sharon Gregson
Campaign Coordinator
Sharon leads our advocacy efforts with over 20 years of experience in child care policy. She manages media relations, stakeholder engagement, and campaign strategy while representing the coalition in provincial discussions.
Questions
What is the $10aDay Child Care Campaign's primary goal?
We advocate for a universal child care system in BC with fees averaging $10/day, expanded licensed spaces, and fair wages for educators.
How has the campaign impacted child care costs?
Our advocacy helped reduce fees by up to $900/month for some families and secured 15,246 $10aDay spaces since 2018.
What are the biggest challenges facing BC child care?
Progress has stalled with 75% of children lacking licensed spaces, educator wages remaining low, and expansion plans falling behind schedule.
How can families get involved?
Families can sign our petition, contact MLAs, join community events, or volunteer to spread awareness about child care issues.
What policy changes do you prioritize?
We focus on three pillars: fee reductions, expanded access to licensed spaces, and implementing a fair wage grid for early childhood educators.
How does the campaign support educators?
We advocate for professional wages, better working conditions, and recognition of educators' critical role in child development and family support.
