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Business Details
Your Premier Toyota Dealership in Williams Lake
Heartland Toyota has been the premier car dealership in the Cariboo area for years, providing exceptional customer care that has earned us a reputation for exceeding expectations. Our team of friendly professionals is dedicated to being the leading van, truck, and car dealership in the region, offering contemporary Toyota vehicles like the Corolla, Tundra, and RAV4. We pride ourselves on transparency, honesty, and trust in every department, whether customers are browsing, buying, exploring financing options, or visiting our service department.

Our certified technicians provide Toyota-specific service, including 83-point inspections and detailed vehicle health reports, ensuring peace of mind for every customer. With free coffee, WiFi, shuttle service, and in-store specials, we create a welcoming environment that treats customers like family. Our commitment to community involvement and customer satisfaction has made us the dealership of choice for over 13,000 Canadians annually.
Services
New Vehicles Used Vehicles Service Appointments Parts Department Financing Options Vehicle Customization Trade-In Valuation Carfax Reports Shuttle Service WiFi Access
Highlights and features
  • We offer Toyota-certified technicians with specialized vehicle expertise.
  • Our team provides personalized service treating customers like family.
  • We guarantee transparent pricing and no hidden fees.
  • We maintain a wide selection of new and pre-owned Toyota models.
  • We provide flexible financing options for all credit types.
What people say
Best customer service Prompt and kind staff Professional team Great product knowledge Trusted dealership
Services
New Vehicles
Heartland Toyota offers the latest Toyota models including hybrids, SUVs, trucks, and sedans. Our inventory features vehicles like the RAV4, Highlander, and Tundra with transparent pricing. Customers receive expert guidance to find the perfect vehicle matching their needs and budget.
Service Appointments
Our Toyota-certified technicians provide factory-trained maintenance and repairs. Services include 83-point inspections, oil changes, brake work, and diagnostics using genuine Toyota tools. We offer shuttle service and WiFi during visits for customer convenience.
Financing Options
We provide flexible financing solutions for new and pre-owned vehicles through competitive loan programs. Our finance team helps customers with approvals, lease-to-own options, and tailored payment plans to suit various credit profiles.
Used Vehicles
Our pre-owned inventory includes certified Toyota vehicles and other trusted brands with detailed Carfax reports. Every used vehicle undergoes rigorous inspection to meet Toyota quality standards before sale.
Parts Department
We supply genuine Toyota parts for all makes and models through our parts department. Our inventory includes accessories, tires, and maintenance components with expert assistance to ensure proper fitment for customer vehicles.
People
Gerald Overton
General Manager
Gerald leads Heartland Toyota with professional expertise, ensuring high standards of customer care and operational excellence across all departments.
Renee Rogers
Finance Manager
Renee provides transparent financing solutions, helping customers navigate loan options and secure approvals with personalized service.
John Tate
Sales Manager
John oversees vehicle sales with a focus on customer satisfaction, offering expert guidance to help clients find their ideal Toyota models.
Terry Blake
Service Manager
Terry manages our certified service team, ensuring all maintenance and repair work meets Toyota's exacting standards for quality and reliability.
Jay Chappell
Parts Manager
Jay leads parts operations, providing genuine Toyota components and accessories while ensuring efficient order fulfillment for customer vehicles.
Questions
What Toyota models are currently available?
We offer new Toyota models including the RAV4, Highlander, Tundra, Corolla, and Prius, with pre-owned vehicles also available.
Do you provide vehicle financing options?
Yes, our finance department offers competitive loan programs and lease-to-own options for new and pre-owned vehicles.
What service hours do you offer?
Our service department operates Monday-Saturday 8:00AM-5:00PM with shuttle service available during visits.
Can I schedule service appointments online?
Yes, use our website to book service appointments or contact us directly at 1-800-668-7422.
Do you sell genuine Toyota parts?
Yes, our parts department provides genuine Toyota components and accessories for all makes and models.
What community initiatives do you support?
We actively participate in local Cariboo events and charitable programs as part of our community commitment.
Reviews (4)
Nyomi Tresierra
Sep 18, 2021 Report
Worst dealship experience I have ever had, zero communication from the sales person on the questions I had asked him and he would not let me speak to the manager when I asked to! Terrible experience I will never return or give them my business
Mercer Munn
May 12, 2021 Report
Huge shoutout to Heartland Toyota in Williams Lake for helping us out when our moonroof shattered on the highway today. You were helpful, friendly, supportive, and the epitome of customer service anywhere! Thank you from Lorraine, Mercer and Zelda!
Kendall Grace
Dec 06, 2020 Report
Had a great experience purchasing my new vehicle. Very friendly staff. Mike was excellent and very helpful. Definitely recommend Heartland Toyota!
Sarah Ann Hood
Oct 17, 2020 Report
Thank you Andrew from Toyota! We were stranded with a flat tire side of the road this morning and Andrew pulled over to fix it for us. THANK YOU SOOOO MUCH!!!! not only roadside assistance but also invited us to Toyota to properly torque our tire! Very impressed! Will never forget this!!!