Business Details
14 Years
experience
Your Trusted Wood-Fired Sourdough Bakery in Victoria
Fry's Bakery is a family-run business rooted in over a century of tradition, specializing in wood-fired sourdough bread, pastries, and pizzas crafted with organic, stone-milled flours and locally sourced ingredients. Our commitment to quality and community has made us a staple in Victoria, B.C., where we blend historical legacy with modern artisanal techniques. Founded in 2012, we revived a family legacy that began in 1897, honoring our heritage while serving neighbors and local businesses with handcrafted foods. Our wood-fired oven, built on a trailer in 2010, symbolizes our dedication to innovation and authenticity. We prioritize sustainable practices, sourcing ingredients from Vancouver Island farmers to ensure freshness and support local agriculture.Whether through our daily baked goods or weekly pizza events, we strive to create products that reflect our passion for craftsmanship and community connection. Our team combines generational expertise with a deep understanding of fermentation and baking science, ensuring every item meets the highest standards of flavor and quality. We operate with transparency, offering clear communication and reliable service to our customers. Our historic ties to Vic West and dedication to local partnerships underscore our role as a trusted, community-centered business. Through consistent quality and a focus on customer satisfaction, we aim to be Victoria's premier destination for artisanal baked goods.
Services
Sourdough Bread
Pastries
Wood-Fired Pizzas
Custom Orders
Farmer's Market Sales
Details
- Year established: 2012
Highlights and features
- We are a family-run business with over a century of baking heritage.
- Our products use organic, stone-milled flours and locally sourced ingredients.
- We prioritize sustainable practices and support local Vancouver Island farmers.
- Our wood-fired oven baking method ensures unique, high-quality flavor profiles.
- We offer community-focused service with transparent communication and reliability.
Services
Sourdough Bread
Our sourdough bread is made using organic, stone-milled flours and a natural fermentation process that enhances flavor and digestibility. Baked in a wood-fired oven, each loaf develops a crisp crust and open crumb structure. Ideal for sandwiches, toast, or pairing with soups and cheeses, our bread reflects a century-old family tradition of quality and craftsmanship.
Wood-Fired Pizzas
Every Sunday, we transform our bakery into a pizza destination featuring a rotating menu with ingredients from local Vancouver Island farmers. Our naturally leavened crust, made from durum and spelt flours, is hand-stretched and baked to perfection in our wood-fired oven. Toppings focus on seasonal, regional produce for maximum freshness and flavor.
Pastries
Our pastries combine traditional techniques with innovative flavors, using organic butter, local fruits, and house-made fillings. From flaky croissants to seasonal fruit tarts, each item is crafted with attention to detail. Perfect for breakfast, dessert, or pairing with our coffee offerings during weekend service hours.
Custom Orders
We accommodate custom orders for bread, pastries, and pizza for events or businesses, focusing on our core strengths while maintaining quality. Orders must be placed by Sunday noon for pickup the following week, ensuring fresh preparation using our standard ingredients and methods.
Farmer's Market Sales
Since 2010, we've sold directly at farmer's markets, offering fresh-baked goods alongside local produce. This channel allows us to connect with customers while supporting the regional agricultural community. Our market presence remains a key part of our business model despite expanding to a storefront.
Questions
What makes Fry's Bakery sourdough bread unique?
Our sourdough uses a natural fermentation process with a century-old starter, organic stone-milled flours, and wood-fired baking for distinctive flavor and texture.
Do you offer gluten-free options?
While we specialize in traditional wheat-based sourdough, we occasionally offer gluten-reduced options using alternative grains like spelt. Check our weekly menu for details.
What are your Sunday pizza service details?
Pizza service runs Sundays from 9 AM (pastries/doughnuts) and noon (pizza) until sold out. First-come basis with limited phone orders available after 2 PM.
Are your ingredients locally sourced?
Yes, we prioritize Vancouver Island farmers and producers for flour, dairy, meats, and produce to ensure freshness and support local agriculture.
Reviews (4)
Marie-Rose Hagen
Jan 07, 2022
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Bought a “spiced bread” on Christmas Eve. Small loaf which is made with rye flour and honey. Topped with a lovely slice of preserved orange. I froze it and took it out 5 days ago. It is incredible. It reminds me of a honey bread my Belgium/Dutch mother used to buy. I had it again recently when in Belgium and was so thrilled to experience the taste again here. I totally recommend it. Please keep making it for Christmas and perhaps another couple times a year? It froze very well😉
Al Mir
Nov 26, 2021
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I am really disappointed with their anti Covid Policy. They do not use gloves or sanitizer before touch bread, scon or whatever, and at the same time receive cash from customers.
Mati Kuroki
Aug 23, 2021
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Their rye breads are excellent. Pastries underwhelming, I am willing to pay a premium but the quality disapointed me (ham cheese croissant, pie, almond croissant). Maybe one can not be good at evth, so stick to making bread.
Brad Sergent
Aug 01, 2021
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New to the area and got recommended to go here. Definately worth it if you have to wait in line. Been here twice now and everything has been so good. Especially the Cinnamon Raisin Nut loaf on Saturdays!
