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Business Details
Your Trusted Bike Shop in Victoria
We are a locally owned and operated business dedicated to bicycles, driven by a passion for cycling and its positive impact on communities. Our mission focuses on providing high-quality products and services that enhance personal health, environmental sustainability, and transportation efficiency. With decades of combined experience, our team offers expert bike repair, fitting, and rental services, serving cyclists of all levels from beginners to seasoned professionals.

We prioritize customer satisfaction through personalized attention, competitive pricing, and a curated selection of top-tier cycling brands. Our commitment to excellence extends to community involvement, employee well-being, and fostering a welcoming environment for all cyclists.
Services
Bike Repair Bike Fitting Bike Rentals Used Bikes Parts Sales Tune-Up Packages E-Bike Rentals Cycling Apparel Bike Storage Community Programs
Highlights and features
  • We offer decades of combined experience in professional bike fitting and repair.
  • Our team provides personalized service tailored to individual cycling needs.
  • We sell top-tier cycling products from globally recognized brands.
  • Our service excellence guarantees satisfaction with every repair and fitting.
  • We are deeply involved in promoting local cycling communities and sustainability.
Services
Bike Repair
Our professional technicians provide comprehensive bike repair services for all makes and models. From minor adjustments to full overhauls, we ensure your bike performs optimally. Our expertise guarantees reliable service with free estimates and quality workmanship.
Bike Fitting
We offer advanced bike fitting using 3D motion capture technology and pressure analysis. Our certified fitters tailor saddle, stem, and handlebar positions to enhance comfort and performance for cyclists of all levels.
Bike Rentals
Explore Victoria with our high-quality rental bikes, including city, path, and e-bike options. Reservations ensure availability, and rental fees can be applied toward future bike purchases within 30 days.
Used Bikes
Our used bike inventory features mechanically sound, fully tuned bicycles at discounted prices. Selections include road, mountain, and e-bikes, with new arrivals regularly updated for diverse customer needs.
Parts Sales
We stock premium bike parts and accessories from trusted brands. From drivetrain components to safety gear, our inventory supports cyclists seeking reliable upgrades or replacements for their bicycles.
People
Bill Fry
Head Bike Fitter
With over 25 years of experience and thousands of fittings, Bill specializes in optimizing cyclist comfort and performance through expert bike positioning techniques.
Matt Patriquin
Cycling Coach & Fitter
A certified fit technician and competitive triathlete, Matt combines cutting-edge technology with real-world cycling expertise to deliver precise bike positioning solutions.
Questions
What services do you offer for bike maintenance?
We provide comprehensive bike repair services including tune-ups, overhauls, and component replacements using professional-grade tools and techniques.
How does your bike fitting process work?
Our bike fitting uses 3D motion capture and pressure analysis to optimize saddle, stem, and handlebar positions for maximum comfort and efficiency.
Can I rent a bike without prior reservation?
While walk-ins are accepted, reservations ensure bike availability in your preferred size and style for a seamless rental experience.
Do you sell used bicycles?
Yes, we offer a rotating inventory of pre-owned, fully tuned bikes including road, mountain, and e-bike models at discounted prices.
What payment methods do you accept?
We accept major credit cards, debit cards, and cash payments for all products and services at our Victoria location.
Reviews (7)
John Nowak
Nov 02, 2021 Report
We bought my wife's Emonda there earlier this year. Great experience and they helped her with the fit. We just picked up a trainer there last week and another great experience.
Laurissa Evancio
Aug 19, 2021 Report
Exceptional expertise and service! From the moment I've walked into this store, each time, I've had an incredibly knowledgeable and genuinely caring staff member supporting me, who has had my best interests in mind while making sure I find and leave happily with exactly the cycling gear I need. When I bought my helmet, the associate knew of and showed me third-party research so that I could make my decision based on his careful support with helmet fit, the university research stats, and his own knowledge of helmet concussion-reduction realities. Then, when I was looking for my first pair of shoes
ThisIsGoingDownHill ThisIsGoingDownHill
Aug 15, 2021 Report
I have been a happy customer of Trek Pro City for many years. Great service and great support to local mountain biking in general. Knowledgeable staff and excellent mechanics on hand for your needs.
Brian Christopherson
Jul 27, 2021 Report
Amazing customer service. Super friendly and welcoming. I barely had gotten off my bike and had employees asking me what they could do for me. They weren't sure if they had a part available and asked to see my bike. A few minutes later they brought it out all repaired. Thank you to the store and employees!
Graham Spencer
Jun 22, 2021 Report
Great service from this store! I took my Trek MTB in because I had been unable to adjust the derailleur after I had experienced a stick in the wheel on the trail. With the demand for repair time, I fully expected to leave it there for a few days. Nope, they said to just wait outside a bit and 15 min later the tech wheeled my bike out to me - fixed! He stood outside and chatted, explaining the operation of the SRAM 1x12 derailleur. I felt like a fan allowed to go backstage at a U2 concert! Thanks for the great service and attention! #favbikestore
W.
May 16, 2021 Report
I am quite disappointed with this bike store in Victoria BC. It is quite disrespectful to ignore any customers that are patiently waiting outside your entryway. The store was empty of customers and staff persons were observed merely chatting to one another. Today wiil be the last time, I ever visit this store. Trek Bikes have lost my respect as a cycling enthusiast and a customer. Luckily there are plenty of other bike shops in this beautiful city who welcomes and appreciates all customers who visit or enter. Happy cycling!
Jesse Cromwell
Aug 12, 2020 Report
First time customer and I am absolutely satisfied! I brought my older Rocky Mountain bike in for some tires and a front tube and I was treated like a valued customer! These guys are extremely professional, kind and helpful! Work was priced very fair in my opinion and was finished long before expected. I will most definitely be giving this place additional business and I strongly recommend others to do the same!