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Business Details
17 Years
experience
Trusted Wealth Management Services in Toronto
Founded in 2009, our firm has redefined wealth management by combining institutional-grade investment strategies with personalized service tailored to individual client needs. We specialize in delivering comprehensive financial solutions including portfolio management, tax planning, estate strategies, and insurance services, traditionally reserved for ultra-high-net-worth individuals. Our approach integrates large-cap equity investments, pension-style asset classes, and dynamic allocation methodologies to create resilient portfolios that adapt to market conditions while maintaining focus on long-term capital preservation.

With a team of certified professionals and proprietary technology platforms, we provide seamless access to institutional investment opportunities across public and private markets. Our commitment to innovation was demonstrated through launching Canada's first robo-advisor platform in 2010, and we continue to expand our services while maintaining rigorous compliance standards under Canadian Investment Regulatory Organization (CIRO) oversight.
Services
Portfolio Management Wealth Management Financial Planning Tax Preparation Estate Planning Insurance Solutions Mortgage Services Investment Strategies
Details
  • Year established: 2009
Highlights and features
  • We offer direct access to institutional investment strategies typically reserved for pension funds
  • Our proprietary portfolio management process combines value investing with dynamic asset allocation
  • We provide comprehensive family office services including tax, estate, and insurance planning
  • Our team includes certified professionals with experience managing complex financial portfolios
  • We maintain CIRO regulatory oversight for enhanced client protection and compliance standards
Services
Portfolio Management
Our portfolio management service combines institutional-grade investment strategies with personalized financial planning. We utilize a disciplined approach focusing on large-cap equities, pension-style assets, and dynamic allocation methodologies to create resilient portfolios. Our team employs fundamental analysis of financial metrics while maintaining rigorous risk management protocols to preserve capital across market cycles.
Wealth Management
Comprehensive wealth management solutions address all aspects of financial well-being. Our services include investment strategy development, tax optimization planning, estate preservation techniques, and insurance coverage analysis. We provide tailored financial roadmaps that evolve with clients' changing circumstances while maintaining focus on long-term wealth preservation and growth objectives.
Estate Planning
Our estate planning service helps clients protect and transfer wealth efficiently. We develop customized strategies to minimize tax liabilities, facilitate smooth asset transfers, and implement legal frameworks for asset distribution. The service includes will creation, executor designation, and charitable giving strategies while ensuring compliance with evolving tax regulations and family needs.
Tax Preparation
Specialized tax preparation and planning services optimize clients' financial positions. We implement strategies to reduce tax burdens through registered account contributions, income splitting techniques, and tax-efficient investment vehicles. Our approach integrates with overall financial planning to maximize after-tax returns while maintaining compliance with complex tax regulations for individuals and businesses.
Insurance Solutions
Comprehensive insurance solutions protect clients' financial security and legacy. We offer life, disability, and business insurance products tailored to individual needs. Our approach integrates insurance with overall financial planning to address income protection, estate preservation, and business continuity while leveraging tax advantages associated with various insurance products.
People
Matthew McGrath
President, Chief Executive Officer, and Chief Investment Officer
Founded Optimize Wealth Management in 2009 with a mission to provide institutional-level wealth management to all clients. Leads investment strategy development and oversees firm operations. Brings over 15 years of experience in financial services and portfolio management.
Mike Killeen
General Counsel
Provides legal oversight and compliance expertise to ensure regulatory adherence across all business operations. Brings extensive experience in financial services regulation and corporate governance to support client protection and firm integrity.
Irene Cameron
Chief Financial Officer
Manages financial operations and strategic planning for the firm. Oversees financial reporting, budgeting, and corporate development initiatives while ensuring fiscal responsibility and sustainable growth strategies for the organization.
Chris Coholan
Chief Corporate Development Officer
Drives strategic growth initiatives and corporate development efforts. Focuses on expanding service offerings and enhancing client value through innovative financial solutions while maintaining the firm's commitment to excellence.
Tom Durston
Chief Operating Officer
Oversees day-to-day operations and technology infrastructure. Ensures efficient service delivery and operational excellence across all business functions while implementing systems to support the firm's growth objectives and client service standards.
Questions
What investment strategies do you use?
We employ a combination of value investing in large-cap equities, pension-style asset allocation, and dynamic portfolio rebalancing strategies designed to preserve capital while pursuing long-term growth.
Do you offer personalized financial planning?
Yes, we provide comprehensive financial planning tailored to individual goals, including investment management, tax optimization, estate planning, and insurance solutions integrated into a cohesive strategy.
What sets you apart from other wealth managers?
We combine institutional-grade investment strategies with personalized service, offering access to pension-style assets typically reserved for large institutions while maintaining a client-centric approach.
How do you handle risk management?
Our approach includes fundamental analysis of financial metrics, portfolio diversification across asset classes, and proactive rebalancing strategies to protect against market volatility and downside risks.
Are your services available outside Canada?
Yes, we serve clients in both Canada and the United States through our established cross-border financial advisory platform and regulatory compliance framework.
What financial planning tools do you provide?
We offer proprietary technology platforms for portfolio management, financial goal tracking, and investment strategy implementation, complemented by personalized advisor support for comprehensive wealth management.
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